Paid Media
Kitchener-Waterloo, Ontario
I build marketing systems that actually drive revenue.
13+ years across paid media, SEO, analytics, and marketing automation. I've run campaigns for Coinbase Canada and Ecobee, built a marketing department from scratch at a manufacturing company, and now I'm connecting marketing strategy to AI tools that scale it.
Oleksandr Zhylenkov
13+
Years in digital marketing
50%
Company revenue generated through digital at Manufacturing Plant
8+
Client accounts managed simultaneously
4
International markets launched
News and events
Wellspring (Fintech / DeFi) · Remote, Contract | 2025 – Present
Digital Marketing & AI Systems Consultant
- Running paid campaigns across Google Ads, Meta, X, and Telegram for a high-yield savings platform
- Built AI content and video generation pipelines using OpenAI and Anthropic APIs — automated from script to finished video ad
- Set up Telegram bots and targeted ad campaigns to grow the user community
- Own technical SEO and long-form content; analyze user data to feed insights back into ad copy
Digital Marketing Agencies · Toronto & Calgary, Remote | 2023 – 2025
Digital Marketing Strategist
- Managed the Coinbase Canada account across Google Ads, TikTok (TTCX), and Meta — one of the agency's largest accounts
- Ran Amazon PPC and DSP campaigns for Ecobee across Canadian and U.S. markets
- Built Looker Studio dashboards from scratch, replacing manual reporting and saving hours weekly
- Cut CPC by 25% and lifted CTR by 40% through bid strategy adjustments and ad copy testing
- Managed Google Ads, Facebook Ads, and LinkedIn Ads for multiple clients across luxury and B2B verticals
Mehbud (Steel & Aluminum Manufacturing) · Kyiv, Ukraine | 2008 - 2023
Deputy Chief, Marketing Department
- Started on the manufacturing floor, moved through engineering and sales, then co-founded and ran the marketing department
- Built every digital channel from scratch — PPC, SEO, email, social, and two product-line websites
- Grew digital marketing to generate 50% of total company revenue
- Closed the single largest order in company history through a digital campaign
- Launched localized websites and ad campaigns for 4 international markets
- Managed a team of 4 staff and 3 freelancers
Walibu Digital Marketing Agency · California, Hybrid | 2017 - 2020
Digital Marketing Specialist
- Managed PPC campaigns on Google Ads and Amazon for clients in solar, beauty, supplements, and e-commerce
- Set up Google 360 and HubSpot integrations with advanced conversion tracking
- Built sales-marketing alignment processes and weekly analytics reporting by channel
Clients & Companies
Clients & Compaines that I work with during my cariear
Skills & Tools
What I work with every day
SEO & Content
Third Service
What sets me apart
Marketing meets AI automation
I don't just run campaigns — I build systems that connect marketing strategy to the tools that actually scale it. Here's what that looks like in practice.
AI Content Pipelines
Built end-to-end workflows using OpenAI and Anthropic APIs that go from brief to finished video ad — automated script writing, voiceover, image generation, and assembly.
Automated SEO Monitoring
Set up n8n workflows that track rankings, flag drops, and generate content briefs based on real search data — no manual spreadsheet work.
YouTube Channel (~82K subs)
Built an AI-focused YouTube channel as proof of concept for content automation at scale — every video produced through AI pipelines I designed.
Education
Background
Data Science, Project Management, Marketing
University of California, Irvine — Extension
Accelerated Certificate Program · 2016–2017
Accelerated Certificate Program · 2016–2017
Theoretical & Applied Mechanics
Taras Shevchenko National University, Kyiv
B.Sc. in Applied Mathematics · Completed 2014
B.Sc. in Applied Mathematics · Completed 2014
Let's connect
I'm looking for a senior digital marketing role in the Kitchener-Waterloo area or remote across Canada. If my experience fits what you're building, I'd love to talk.